In today’s demanding logistics environment, carriers and 3PLs face increasing pressure to deliver accurate, on-time final-mile service while controlling costs and improving sustainability. Missed delivery appointments, inefficient manual planning, and rising customer expectations make it clear that traditional routing approaches can no longer keep pace. That’s why forward-thinking logistics providers are turning to AI route optimization to increase efficiency and improve service quality across pickup and delivery operations.

Global leader CEVA Logistics has taken a major step forward by deploying Optym’s RouteMax, an advanced AI-powered last-mile delivery optimization solution designed to automate and standardize P&D dispatching. Rolled out across more than 40 U.S. locations, RouteMax integrates directly with CEVA’s transportation management system to streamline route planning, reduce miles, and increase productivity. The platform uses intelligent algorithms to evaluate real-world complexities such as traffic patterns, dock congestion, customer preferences, vehicle capacity, and service windows, producing highly efficient, scalable dispatch plans in seconds.

By shifting from manual planning to AI-driven dispatch automation, CEVA’s teams can now focus on exception management and high-value customer interactions rather than building routes from scratch. This P&D optimization approach has led to measurable operational improvements, including fewer transport routes, higher delivery volumes, improved on-time performance, and a 40% increase in planning productivity. With RouteMax’s rich analytics and machine learning capabilities, CEVA can also identify trends, enhance decision-making, and continuously refine its network with data-driven insights.

Beyond operational efficiency, intelligent route planning plays a crucial role in CEVA’s sustainability strategy. Optimized routes reduce unnecessary miles, minimize idle time, and lower fuel consumption—directly supporting CEVA’s commitment to reducing carbon emissions and helping customers meet their own environmental goals. As part of its innovation roadmap, CEVA is now expanding RouteMax into European markets and applying its routing intelligence to additional use cases, including full-truckload and part-truckload milk run optimization.

CEVA’s success highlights how transportation leaders can leverage AI route planning software to modernize their last-mile operations, improve driver efficiency, and elevate service levels while advancing sustainability. Their story demonstrates the powerful impact of combining innovation, automation, and real-time optimization to build a more efficient and resilient logistics network.

Read the full CEVA Logistics story and watch their video here: CEVA Logistics deploys AI-powered order dispatching | CEVA Logistics